Today concludes the first week of our Pause & Build month at Reinessence Beauty and we wanted to share with you what we’ve been working on so far and what progress we’ve made.
During the past couple days, our focus has been on recharging and relaxing Reinessence style ;) In preparation of our introspective reflection week (to start December 7, 2020), we spent a significant portion of our time attending webinars, courses as well as listening to podcasts on entrepreneurship and brand-building. We strongly believe in the importance of continuous learning and never miss a chance to learn something new that has the potential of aiding our efforts at building a promising brand.
A recurring theme in our learning this past week was the significance of having a solid foundation when starting a business. This means for instance, understanding exactly the 5 Ws (Who, What, When, When, and Where) of one’s brand, studying the market and creating a preliminary SWOT analysis of the business. Moreover, we realized the importance of having the company’s core values well established prior to jumping the fence. It is in this spirit that we decided to write down and share with you all FOUR core values we believe our brand should hold dear at ALL times:
Please note that this list of values will evolve as our business grows and therefore is expected to change overtime but rest assured that you will be made aware of these changes in one way or another ;)
Hooray!!! This concludes our P&B WEEK ONE recap! The coming week will be yours as we will be sending out surveys in order to obtain feedback from you all and hope that you can all take the time to answer these questions.
I look forward to working with you to make this brand better than what it is now and thank you so very much for the support. It is very appreciated.
Andy Roxane Ouedraogo
CEO @Reinessence Beauty